Last October 2009 I worked very closely with the LA agency David and Goliath, who was developing the 2010 Kia ad campaign. The concept involved sock monkeys - well, at least one very big sock monkey. This 5 foot monkey was going to be up to all kinds of shenanigans - jet skiing, tattooing, bull riding, and bowling to name a few.
So the commercial would have a sock monkey star, and they had a special effects company in place to make the costume, but they weren't too sure how to come up with the sock monkey "skin" (as it's not really fur). This is where I came in.
Working on a tight deadline, and very closely with the special effects company, I spent days and hours knitting multiple panels of sock monkey fabric (a panel for each limb, torso, head, tail, etc.). Enough in fact to create two 5 foot sock monkeys. I shipped it all off to LA, and have been eagerly awaiting release. Earlier this week, I discovered it will actually be a Super Bowl commercial. Here's the teaser:
Well, Yo Gabba Gabba released the monkeys a few days early - ENJOY!